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The Channel Partner Performance Metrics You Should Be Monitoring 

The Channel Partner Performance Metrics You Should Be Monitoring

Channel Analyst firm Canalys has predicted that worldwide partner-delivered IT technologies and services will exceed $4.94 trillion in 2024, equating to 6.2 percent growth in spending over 2023. As channel partners become an integral part of growth strategy and step out of the “preferred vendor” role, the measurement of success is inevitably going to evolve […]

The Basics of a Winning Channel Development Program 

coworkers discussing channel development

Are you ready to take your business to the next level by establishing a successful channel partner program? Then this article’s for you! The experts at P2P will unpack how to build a winning channel development program. Don’t worry if you’re new to the concept—we’ll break it down in simple terms.   First, What Is Channel […]